THE CENTENNIAL WORLD TOUR

Environmental

Collaborated with a senior designer during the early development stages of Caterpillar’s 100th anniversary world tour. The tour is scheduled to visit over 130 Caterpillar facilities worldwide in 2025, offering employees and visitors an engaging look at the company’s history, innovations, and future vision.

Caterpillar Inc. is a global leader in construction and mining equipment, engines, and industrial power systems. For nearly 100 years, it has supported a more sustainable world and remains committed to a reduced-carbon future.

Rotating tiles

Led image sourcing and contributed
to shaping the visual direction in collaboration with the client.

  • Created color-coded system to differentiate global regions

  • Designed tiles featuring regional partners, impact, and translations

  • Adaptable for 200+ languages

Tile instructions / Tile container decal / Kiosk decal

  • Designed instructional piece for interactive tile experience

  • Applied distinct Caterpillar Foundation visual style

  • Adapted design for container and
    kiosk decals

  • Ensured cohesive visual system across
    all elements

3D Visual of the space

An early simulation of the space shown to the client.
Featuring a mural designed by my senior designer.

Final exhibit

While not involved through the final stages of the project, these images
represent the completed tour as it appeared earlier this year.